Elif Isikman

Elif Isikman, Ph.D., has a diverse background in research, data science, and education, with extensive experience in both academic and corporate environments. At USC Marshall School of Business, Elif managed behavioral research studies, supervised research assistants, and taught consumer behavior and marketing courses, achieving an exemplary instructor evaluation. Previous roles include Research Associate at Koc University, where Elif designed experiments on corporate social responsibility and secured funding from Turkish research councils, and as Research Program Manager at Apple, focusing on customer feedback programs and data analysis. Elif also served as a Business Analyst at Nielsen, conducting market performance analyses. Currently, Elif holds several senior positions in data science at Meta, emphasizing monetization analytics and marketing science. Educational credentials include a Ph.D. in Marketing from the University of Southern California and dual Bachelor of Arts degrees in Business Administration and Economics from Koc University.