Feifan Gu is a data science professional with diverse experience in analytics and recommendation systems across major companies. Most recently, Feifan served as a Senior Data Scientist at TikTok, focusing on e-commerce recommendations. Prior roles include working as a Data Science Consultant at FedEx, where Feifan implemented machine learning techniques to reduce service failures, and as a Senior Analyst at Wayfair, emphasizing core customer analytics and advanced insights. Additional experience includes internships at Egon Zehnder and PwC, as well as a Data Analyst position at The Home Depot. Feifan holds a Master of Science in Business Analytics from Emory University and a Bachelor of Science in Mathematics and Applied Mathematics from Fudan University, complemented by an exchange program at the National University of Singapore. Currently, Feifan is a Data Scientist at Meta, specializing in Ads Ranking AI.
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