Hassan Ghaed

Hassan Ghaed is a seasoned software engineering manager with extensive experience in advertising technology. Currently, Hassan leads the advertising growth team at Meta, focusing on advertiser conversion semantics alignment. Prior to this role, Hassan spent eight years at Amazon, where responsibilities included managing the Amazon Advertising Bidding Team. Additional experience includes serving as a MarTech Advisor at Grammarly, optimizing performance marketing strategies, and holding the position of software development manager at Instacart. Hassan's academic credentials include a Ph.D. in Electrical and Computer Engineering from the University of Michigan and a Master’s Degree in Business Administration from Harvard University.