Katy Porter

Katy Porter is an experienced data scientist with a strong background in analytics and data-driven decision-making. At Adobe, Katy defined and marketed a new data science service offering, developed predictive models, and created dashboards in Power BI to support sales teams. As a business analyst, Katy leveraged data science techniques and implemented a Style Guide for report creation while providing actionable insights. At TechStyleOS, Katy served as a senior data scientist, focusing on media mix modeling, anomaly detection, and product recommendation algorithms. Prior roles included a data scientist position where Katy employed Bayesian modeling for media measurement and collaborated on actionable dashboards. Currently, Katy holds the position of client solutions manager at Meta after a tenure as a senior data scientist at Disney Streaming, specializing in marketing budget optimization. Katy earned a Master of Science in Business Analytics from California Polytechnic State University-San Luis Obispo.