RK

Rohit Kota

data science manager smbg innovation

Rohit Kota is an experienced analytics professional with a diverse background spanning multiple industries. Rohit held the position of Vice President for Card Product and Marketing Analytics at Citi from November 2017 to October 2019, followed by roles as Senior Manager of Analytics at EXL and Lily AI in 2025, and a Director of Analytics position at InComm from October 2019 to February 2022. At Manheim, Rohit served as an Operations Research Specialist in 2013, contributing expertise in mathematical optimization and forecasting. Currently, as a Data Science Manager for SMBG Innovation at Meta since August 2025, Rohit leads measurement strategies to enhance the company's Mid-Market Sales Strategy. Rohit has also taught at Virginia Tech and earned a B. Tech from the National Institute of Technology Durgapur, a Master of Science, and advanced studies towards a PhD at Virginia Polytechnic Institute and State University.

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