Scarlett Sheng

Scarlett Sheng is an experienced User Experience Research professional with a strong background in leading research initiatives at Meta and RedNote USA. At Meta, Scarlett has held various roles including User Experience Researcher and Manager and contributed to projects such as the Creative GenAI strategy for Ads and the launch of AI Sandbox, while also exploring monetization opportunities in growth markets. Currently, as Head of Research at RedNote USA, Scarlett leads a team of approximately 40 researchers and collaborates with C-level executives to influence strategic decisions in Ecommerce, advertising, and influencer marketing. Scarlett holds both a Master's degree and a Ph.D. in Cognitive Psychology from Columbia University in the City of New York. Prior experience includes a role as a User Experience Researcher at Google, focusing on Google Docs.