Caitlin Fitzgibbon

Caitlin FitzGibbon is an experienced digital marketing specialist with a strong background in lead generation and multi-channel marketing strategies. Currently working at Metal Supermarkets since December 2018, Caitlin manages and reports on paid search and paid social accounts, creating pay-per-click ad campaigns through platforms such as AdWords and Facebook to drive client engagement. Prior to this role, Caitlin held similar positions at ClientFlo and KW Teamleads - Real Estate Technology. Caitlin's earlier experience includes coordinating planning efforts at Oldcastle BuildingEnvelope and responding to proposals at EllisDon Corporation, where strong organizational and communication skills contributed to successful project acquisitions. Caitlin holds an Honours Bachelor of Commerce in Marketing Management from the University of Guelph and has furthered expertise with a Certificate in Digital Marketing Management from the University of Toronto, along with certifications in Google AdWords and Google Analytics.