Method¹
Diego Fernando Martinez Avella is an experienced professional in media buying and account management, currently serving as a Programmatic Media Buyer at Method¹ since February 2023. Prior roles include Senior Account Manager at PGD LATAM and various positions at Publicis Groupe, including Campaign Manager and Programmatic Trader. Diego also worked as a Bidding Platform Assistant at MediaCom and as a Traficker Digital at BEA Digital S.A. Earlier career experience includes a customer service analyst role at Seguros Bolívar S.A. and a media analyst position at UM Worldwide. Diego Fernando holds a degree in Marketing and Advertising and a diploma in Digital Strategies from Fundación Universitaria Panamericana.
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Method¹
Method¹ creates digital-first marketing systems for brands. We’re behavior change experts who solve business challenges by creating meaningful connections with consumers. Our approach is based on the proven science of behavioral change and System 1 thinking. We identify the motivations, abilities, and triggers that lead to changes in consumer behavior, and use them to build innovative marketing systems and campaigns with the power to drive brand loyalty and power growth. Our goal is simple: To create moments of joy and happiness for consumers of CPG indulgence brands. Why? Because we believe that small indulgences are something of a necessity—and can make a big difference in all of our lives.