Sydney Clayton

Sydney Clayton is a Digital Media Manager at MetricsEdge since September 2024, previously serving as a Digital Media Specialist at Big Marlin Group from September 2021 to September 2024. In this role, Sydney managed digital ad campaigns for over 70 clients across various platforms, achieved a 70% increase in leads through team training on Meta optimization, and executed high-performing campaigns on Meta and Google ads. Earlier positions include Digital Coordinator and Account Coordinator, where Sydney focused on data-driven optimizations, collaboration across departments, and delivering strategic client reports. Sydney's experience also includes internships in marketing and public relations, developing content and analyzing social media performance. Sydney earned a Bachelor's degree in Marketing from Grand Canyon University and an Associate's degree in Business from Glendale Community College.