MetricsEdge
Tiffany Sellwood is the Chief Analytics Officer at MetricsEdge, where Tiffany helps brands achieve their performance potential through data and optimization strategies. Previously, Tiffany worked at Arizona State University, overseeing digital channel performance and optimization as the Director of Digital Channels & Analytics. Tiffany also has experience in digital media strategy, planning, and execution during their time at RIESTER as the Associate Director of Digital Media & Measurement. Tiffany has a strong background in online marketing, e-commerce, and merchandising, having held roles at Flowershop.com, PetSmart, and Wolverine World Wide. Tiffany holds a B.A. in Public Relations and Spanish from Grand Valley State University.
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MetricsEdge
MetricsEdge is a performance marketing agency offering data activation, conversion optimization, digital media, and other data-centric marketing solutions. True to our name, ROI measurement is the primary driver of our proven strategies. MetricsEdge is led by a team of seasoned performance marketers with experience that spans the age of the digital industry. We are agile, responsive, and focused on driving results.