Eva Lacalle Galvez

Eva Lacalle Galvez is a seasoned marketing professional with extensive experience in digital marketing and strategy development. Currently serving as the Marketing Director at Mews since March 2020, Eva has successfully developed and implemented a global growth digital marketing strategy resulting in a 100% year-over-year growth in opportunity revenue. Prior roles include Head of Webmarketing and Head of Digital Acquisition at PrestaShop, where responsibilities encompassed defining and managing digital strategy, KPIs, and acquisition budgets. Additional experience includes consulting and account management positions at Keyade, project management at CREADS, and early roles in marketing and events management. Eva holds an MBA in E-Business from MBA ESG, a Master’s in Marketing and Communication from The University of Queensland, and a Bachelor's Degree in Advertising and Public Relations from Universidad de Sevilla.