Abdul Samad

Abdul Samad has extensive experience in modern trade and key account management across various sectors. Currently serving as the Modern Trade Manager at Mezan Group since July 2022, Abdul oversees significant annual sales and manages a diverse customer base. Previous roles include National Key Accounts & Trade Marketing Manager at ITT Foods Private Limited and VINI Cosmetics Pakistan, where responsibilities encompassed modern trade and institutional sales along with managing trade marketing budgets and promotions. Abdul's career also features a National Key Accounts Manager position at Al-Hafiz (Pvt) Ltd, contributing to 40% of the company's revenue through modern trade. Other roles include National Key Account Manager at Ismail Industries Limited and Key Account Manager at Shan Foods Private Limited, among others. Educated with an MBA in Marketing from the Institute of Business Management, Abdul has built a strong foundation in business development and sales strategy throughout various organizations.