Matt Futrell

Matt Futrell is a seasoned digital marketing professional with extensive experience across various roles in the industry. Currently serving as a Digital Marketing and Technology Consultant at MFS Investment Management since August 2020, Matt leads web content publishing and employs SEO insights to shape digital strategies. Previously, as Digital Marketing Manager at Helen of Troy, Matt developed direct-to-consumer strategies that significantly enhanced website conversion rates. Earlier roles include Digital Marketing and Communications Specialist at Henley Enterprises, where Matt crafted integrated digital marketing strategies, and Director of Media Relations & Broadcasting at Brockton Rox, where Matt built media relationships and exceeded sales goals. Educational background includes Bachelor of Arts in Spanish and Bachelor of Science in Television Broadcasting from St. Cloud State University.