Laura Marcela P. is an experienced marketing professional with a diverse background in digital marketing, programmatic sales, and account management. Currently serving as Business Sales Manager at MGID since September 2021, Laura has previously held notable positions including Lider de Venta Programática y Canales at RCN TV and Jefe de marketing at Almacenes Máximo Pepe Ganga-Baby Ganga. Laura's expertise encompasses administration of programmatic sales, management of web and mobile inventory channels, and digital marketing coordination, with a strong emphasis on optimization and revenue enhancement. Educational qualifications include a Master of Marketing from EALDE Business School and a Diplomado en Marketing Digital from IAB Colombia, alongside an undergraduate degree in Business Administration from Universidad Nacional de Colombia.
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