Cassidy Waterson

Junior Account Executive at Michele Marie PR

Cassidy Waterson currently serves as a Showroom Coordinator at Michele Marie PR, having started in September 2023. Previously, Cassidy pursued a Bachelor's degree in Communication at UC Santa Barbara from 2019 to 2023 and was actively involved in various roles such as Director of Primary Recruitment for Delta Gamma, where responsibilities included planning recruitment events for large groups and training members. Cassidy also gained experience as a Community Outreach Intern and a Community Manager Intern at Swell, where outreach and engagement strategies were developed. Additional experience includes a Public Relations Intern position at Michele Marie PR and a Research Assistant role at the UCSB Department of Communication, focusing on survey construction and data analysis.

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Manhattan Beach, United States

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Michele Marie PR

Michele Marie PR focuses on developing and executing strategically targeted press campaigns to brand clients as leaders in their own particular sect. The founders are energetic, fresh, and accessible with bi-coastal experience in a wide array of product lines. The clients include young design talent, established premium designers, and innovators in the world of fashion, beauty, and accessories. Michele Marie PR has a proven track record of combining editorial press, celebrity dressing, promotions, and events to assist in developing successful household-name brands. The team collaborates with each client to pitch concepts and materials to maximize on potential brand awareness and excitement. Commitment to the highest quality shines through in all services. Michele Marie PR was voted in the top three for PR Rocket’s 10 Best PR’s September 2015, highlighting the firms diligent marketing assistance via strategies and approaches such as special event planning, social media management, celebrity endorsements, store openings, editorial events and product placement. Michele Marie PR has two offices located in west Los Angeles and New York City. Situated in a spacious, wood-floored, loft-style spaces, the offices are prime showroom locations where stylists, editors and celebrities experience the clients’ products on a daily basis