Jing Chen

Trade Marketing Manager

Jing Chen is a seasoned marketing professional with extensive experience in trade marketing and customer relationship management. Currently serving as Trade Marketing Manager at 米其林 since October 2011, Jing oversees consumer promotions, retail point-of-sale materials, and retail experiences. Previous roles include CRM Manager, where Jing implemented both B2B and B2C CRM programs, and Marketing Communication Manager at Michelin China from December 2007 to November 2011. Additional experience includes a position as MFS Operational Support Supervisor at DGT Information Systems and Operation Assistant. Jing holds a Bachelor of Arts degree in English and Business from the University of Science and Technology Beijing, earned in 2006.

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