Julie Devaux serves as the Responsable Marketing Europe at Michelin since July 2018, focusing on Michelin Experiences activities, leading go-to-market strategies, and supporting sales teams through client insights and benchmarking analysis. Previously, Julie worked at Blackandgold - BRAND IDEAS as a Senior Strategic Planner, specializing in brand strategy across various sectors and managing high-profile clients such as Heineken and McDonald's. Additionally, Julie has academic experience as an intervenant at ESCE, where the focus was on marketing methodologies and the innovation function. Prior positions include Consultante en stratégie de marque at Dentsu Aegis Network France, emphasizing brand platform development and strategic recommendations. Julie holds a master's degree in Communication from Université Paris 13.
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