Yohan Benqué is an accomplished professional with extensive experience in digital transformation, marketing, and data strategy across various sectors. Currently, Yohan serves as the Transformation CDO LB Lifestyle and Global Marketing Tech & Data Strategy Officer at Michelin, overseeing marketing and data initiatives. In academia, Yohan is a professor of Digital Transition and Data & Artificial Intelligence at IÉSEG School of Management and has held multiple teaching positions at HEC Paris, focusing on digital transformation and data sciences. Previous roles include M&A Senior Advisor at Adviso Partners and Chief Marketing, Digital and Innovation Officer at Altares - Dun and Bradstreet. Yohan's educational background includes several advanced degrees from prestigious institutions such as HEC Paris and McGill University, complemented by certifications from Stanford University and the International Space University.
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