Michigan Sport Business Conference
Brandon Rhodes is the General Manager of OTX at Overtime Boxing, leading strategic partnerships and revenue generation. Brandon is also the Co-Founder of Hella Awkward, a conversation card game company, and a Co-Founder & Board Member of the Michigan Sport Business Conference. In the past, Brandon has worked at PepsiCo in various roles including digital strategy, global brand management, brand activation, digital technology innovation, and athletic equipment innovation & design for Gatorade. Brandon holds a Bachelor of Business Administration in Marketing and a Bachelor of Arts in Sport Management from the University of Michigan, as well as studied at Universidad de Salamanca.
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Michigan Sport Business Conference
Our committee is developing an innovative and action-based conference program that will look at the future and cutting edge topics progressing and affecting sport business. We bring in sport industry leaders to educate and develop the future business leaders of the world. In the past, we have brought in top speakers like Stephen M. Ross, Mia Hamm, Adam Schefter, Danny Meyer, Jessica Mendoza, and DeMaurice Smith. For more information please visit umsbc.com.