Lara Brown

Director Of Marketing at MicroAccounting

Lara Brown is an accomplished marketing professional with extensive experience in demand generation and omni-channel campaign strategy. Currently serving as the Director of Marketing at MicroAccounting since October 2020, Lara previously worked as a Senior Account Manager at Merkle from January 2013 to October 2018, where oversight was provided for B2B and B2C demand generation campaigns, along with leadership of internal teams and client communication. Prior to that, from May 2003 to January 2013, Lara held the position of Senior Marketing Manager for Demand Generation at Sage, focusing on developing strategies for ERP, CRM, and nonprofit lines of business while managing a $1 million budget. Lara holds a B.A. in English from the University of Maryland.

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Austin, United States

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MicroAccounting

MicroAccounting is a value-added reseller (VAR) of accounting and ERP systems, workforce management software, and mobile solutions, and also provides its own hosting and business intelligence tools. Visit our resource center: https://bit.ly/3vXMNeA MicroAccounting has partnered with its clients to select, implement and customize business management solutions since 1988. Through the years the company has helped more than a thousand organizations improve operations through the use of innovative technology. A professional staff reaches clients in locations from coast-to-coast, with principal offices in Dallas, Chicago, and NorthEast Ohio. This strong representation within the U.S. is combined with world-class technical resources for companies to compete globally. MISSION: To improve the success of our clients through the innovative delivery of business management solutions PRODUCT OFFERINGS-- ERP AND ACCOUNTING: Sage 100, Sage Intacct, Sage 500 ERP HUMAN CAPITAL MANAGEMENT (Payroll, People, & Time): Workforce Go! HCM, Sage People, Sage HRMS DOCUMENT MANAGEMENT: DocLink by Altec ADDITIONAL SOFTWARE: Sage CRM, Sage Fixed Assets MICROACCOUNTING PRODUCTS: Hosting, SQL Sync 100, BI Reporting MOBILE: xkzero Mobile Commerce (XMC) mobile Direct Store Delivery (DSD) app for Sage X3/Sage 100/Sage 500 ERP; iSales 100 mobile route sales app for Sage 100; xkzero Transportation Management (XTM) powered by Echo Logistics for Less-Than-Truckload (LTL) shipping MORE XKZERO PRODUCTS: Sage HRMS Payroll Enhancements; GetX universal search for Sage 100