Nivine Alayash

Nivine Alayash has a diverse work experience spanning various industries and roles. Nivine is currently working at MBC Group as the Head of Business Strategy for Shahid, the leading Arabic video streaming platform. Nivine'sresponsibilities include corporate strategy, cross-functional planning, P&L oversight, and team development. Prior to this, Nivine worked as the Senior Partnerships and Distribution Manager for Shahid, where they headed digital, retail, and service partnerships. Nivine also managed alternative payment channels and prepaid distribution for Shahid VIP.

Nivine previously worked at DXBee™ as the Head of Digital Transformation, where they led the digital hardware and software solutions department, catering to businesses' digitalization needs. Nivine focused on transforming customer experiences and driving data-based insights for clients in sectors like consultancy, beauty, FMCG, and telecom.

Before that, Nivine took a maternity break, and prior to that, they worked at Vodafone as a Channel Partner Manager, leading the roll-out of local and international sales channels in Qatar. Nivine had accountability for channel budgets and project management, delivering quality channels and overseeing overseas partnerships.

Nivine also worked at iPrint as the Department Head of Business Development, overseeing channel visibility and material production for high-profile partners. Nivine managed a team of account executives and contributed to the company's revenue growth. Additionally, they worked at Al Mana as an Assistant Brand Manager for Sunglass hut, where they led marketing campaigns and achieved significant targets.

Overall, Nivine Alayash has a strong background in strategy, partnerships, sales, business development, and marketing across various industries.

Nivine Alayash completed their education at two different institutions. From 1995 to 2006, they attended Jabriya Indian School, where they obtained their CBSE High school degree, specializing in Commerce. Following this, they went on to pursue a Bachelor of Business Administration with a major in Marketing at the American University of Kuwait (AUK) from 2007 to 2011.