Rita Monteiro is an accomplished marketing professional with extensive experience in brand management and strategic marketing across various industries. Currently serving as Marketing Manager at Miele since May 2025, Rita previously held the same position at Perfumes & Companhia from April 2023 to April 2025, managing a portfolio of 24 brands and enhancing product visibility through localized marketing strategies. Prior experience includes the role of Healthcare Category Manager at Beiersdorf, where Rita significantly improved market share for Hansaplast. Rita's earlier positions as Brand Manager at both Essilor Group and Upfield involved developing innovative marketing strategies and overseeing product development. Rita holds an Executive Master in Digital Marketing from Católica Lisbon School of Business and Economics and has completed an online course in nonprofit strategy from Philanthropy University.
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