Eric Castillo, M. Sc.

Eric Castillo, M. Sc. has a long and varied work experience. In 1999, they were the Regional Academy Coordinator for Cisco Networking Academy at UNAM. From 2004 to 2007, they worked at Intel Latin America as an Initiative & Architecture Manager and as a Sales & Marketing Rotation Engineer. From 2007 to 2010, they were a Product Specialist for LatAm at Google. From 2010 to 2013, they were the Head of Mexico Office at T2O Media. From 2013 to 2017, they worked at Starcom MediaVest Group as a Branding, Video, Search, Performance & Programmatic Digital Director. From 2017 to 2018, they were a Mktg at GoDaddy. From 2018 to present, they have been a Digital Marketing Manager at Rocket Internet SE, a Professor at ITAM, and the Chief Marketing Officer at miituo.

Eric Castillo, M. Sc. has a diverse educational background. Eric obtained their Bachelor's degree in Computer Engineering from the Universidad Nacional Autónoma de México in 1998. Eric then went on to the University of Pittsburgh to obtain their M. Sc. in Telecommunications in 2003. In 2006, they obtained a Specialization in Marketing & Commercialization from Tecnológico de Monterrey. After that, they completed an Executive Program in Innovation from Stanford University Graduate School of Business in 2013. Eric also completed an MBA from Tecnológico de Monterrey's EGADE Business School in 2018. Additionally, they obtained certifications from Google AdWords Certification Program, Kenshoo Search Certification Exam, IAB Lab, EDEM, Asociación Mexicana de Venta Online "AMVO", Vtiger CRM, Salesforce, Marin Software, Facebook Blueprint, Smartly.io, and Google.