Frazer McEwan

Frazer McEwan is a seasoned executive with extensive experience in sales, marketing, and business development within the power tools and consumer products industry. Currently serving as Senior Vice President at Milwaukee Tool Asia since October 2018, Frazer previously held the role of Vice President Sales & Marketing for Asia at Techtronic Industries, contributing to the company's regional strategy and execution. Frazer's career includes significant positions at Stanley Black & Decker, where leadership encompassed multiple strategic business units across emerging markets, and at Black & Decker with responsibilities ranging from marketing direction to full P&L management. With a strong educational background in Marketing and International Management from The University of Waikato, Frazer possesses a profound understanding of market dynamics and product development strategies across Asia-Pacific regions.