Milwaukee World Festival, Inc.
Tori Alexander is a seasoned professional in brand activation and marketplace sales, currently serving as the Brand Activation & Marketplace Sales Coordinator at Milwaukee World Festival, Inc. since February 2022, where Tori also held the role of Guest Relations Supervisor. Prior experience includes positions at Six Flags as a Brand Activation & Events Coordinator and Business Development Specialist, and Trader Joe's as a Crew Member. Tori's background further includes a Social Media and Administration Internship with Washington County, Wisconsin, an Assistant Manager role at Ferrantes Snack Shack, and extensive experience in customer service and sales at Ferrantes Italian Restaurant, Fireridge Golf Course, and Elite Sports Clubs. Tori holds a Bachelor's Degree in Business Administration with a focus on Marketing from the University of Wisconsin-Milwaukee, completed in 2019.
Milwaukee World Festival, Inc.
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A 501(c)(3) organization, Milwaukee World Festival, Inc. hosts a variety of festivals and other events and manages Summerfest, The World's Largest Music Festival, an annual 9-day music celebration that averages 900,000 attendees and began in 1968. In addition, the organization manages the operations of Henry W. Maier Festival Park, situated on a 75-acre permanent site along the shores of Lake Michigan in downtown Milwaukee. The property is the setting for a series of events, concerts and ethnic and cultural festivals that attract an average of 1.4 million patrons each year.