Aron England

Aron England is the Advisor at MineralAnswers.com. Aron has also worked as the Vice President Of Product Management and Strategy, Data and AI Platforms at Expedia Group from December 2018 to September 2021.

Aron has led the strategy and management of Expedia Group's data and ai platforms to support unprecedented scale of billions of personalized visits, transactions and user support interactions per month to drive innovation and ecommerce growth within the largest travel marketplace on the planet. Some of their notable achievements include:

* Designed and developed from the ground up an industry leading Customer Data Platform that enabled more precise marketing and real-time website/app personalization that increase site/app engagement across multiple channels and devices.

* Incepted and delivered a real-time Audience and Segmentation Platform that that drove +$90M in annualized incremental revenue.

* Created a unique set of travel optimized AI services that is powering conversational shopping & support, automated self-learning A/B testing, computer vision & image processing, NLU/NLP, etc. that resulting in +$100M in annualized incremental revenue.

* Modernized the company's data platforms with a stream first data mesh architecture to enable rapid data discovery, data production and data consumption for the company's product teams, analysts, data scientist, and partners.

Aron England has a finance degree from Western Washington University and has taken courses in finance, marketing, and decision science. Aron also attended Centralia High School.