Minerva Strategies
Joy Portella is the President and Founding Partner of Minerva Strategies, LLC, a position held since November 2012, where the focus is on inspiring positive change through effective communications for high-impact nonprofits, foundations, and mission-aligned businesses. Prior to this, Joy served as the Director of Communications at Mercy Corps from April 2007 to June 2012 and held positions including Vice President at SS+K, Director of Communications at NetAid, Managing Director at Ruder Finn, and Client Executive at Burson-Marsteller. Joy holds a Master's degree in International Relations and Affairs from The Johns Hopkins University and a Bachelor's degree in Political Science and Government from Yale University.
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Minerva Strategies
Minerva Strategies is a mission-driven agency that inspires positive change through smart communications. We partner with clients who see opportunities where others see intractable problems and boldly try new solutions. While many of our clients tackle global health and development challenges, we also partner with groups that serve historically underserved populations in the U.S. Minerva provides clients with a combination of strategic communication thinking and rigorous implementation. Minerva Strategies offers our clients a high-value combination of strategic thinking and effective execution. We provide a range of services including: Content strategy and development; multichannel communication planning; branding, messaging, and positioning; media relations; social media strategy and implementation; crisis and change communication; and communication capacity and systems strengthening. Minerva works as a virtual team with team members based in Chicago, IL; Portland, OR; Seattle, WA; New Orleans, LA; and Alexandria and Hampton, VA.