Wilson Moreira

Senior Monetization Specialist at Miniclip

Wilson Moreira has a diverse work experience in marketing and CRM. Wilson began their career as an Account Planner Trainee at Publicis Groupe in 2014. From there, they worked at UP Partner as a Junior Research Assistant and later as a Digital Marketing Specialist from August 2016 to April 2019. In 2019, Wilson joined Omnia Group Limited as a Marketing Manager until April 2020. Following that, they worked at Miniclip as a CRM Marketing Specialist from April 2020 to February 2021, where they were responsible for creating specifications for consumer marketing campaigns and optimizing user journeys. Currently, they hold the position of Senior CRM Specialist at Miniclip, where they are involved in planning in-game consumer marketing campaigns and collaborating with various teams for campaign execution and analysis. Wilson has a strong focus on utilizing data-driven insights to enhance performance and improve user experiences.

Wilson Moreira completed their education at the Faculdade de Psicologia da Universidade de Lisboa. Wilson earned a Licentiate's degree in Psychological Sciences, graduating in 2013. Wilson later pursued a Master of Science (MS) degree in Applied Social Cognition from the same institution, completing it in 2016.

In addition to their academic degrees, Wilson Moreira obtained various certifications in different fields. Some of these certifications include the "Shopping Ads Certification" from Google in May 2022, the "Data Analysis in Spreadsheets" certification from DataCamp in December 2021, and the "Optimove Certified Professional" certification from Optimove in December 2021. Wilson also obtained certifications from Google in areas such as Google Tag Manager, Google Ads (Measurement, Display, Search, Video), and Google Analytics IQ.

Furthermore, Wilson Moreira attended conferences and obtained certification of attendance at various institutions. These conferences covered topics such as the neurobiology of consciousness and morality and emotion.

It is important to note that no strong assumptions about Wilson Moreira's education history or expertise outside of the provided information should be made.

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Timeline

  • Senior Monetization Specialist

    March, 2021 - present

  • CRM Marketing Specialist

    April, 2020