Lifestyle product retailer MINISO (NYSE: MNSO) offers high quality household goods, cosmetics, food, and toys at affordable prices. Since its 2013 debut, as of December 18, 2021, MINISO has rapidly expanded to 5,000 retail stores in 100 markets worldwide. Sleekly designed and packed with the latest must-haves, MINISO retail outlets make it possible for everyone to have a little fun all the time by enjoying life's little surprises.
Meanwhile, at the time of its inauguration, MINISO has unceasingly believed in the potential of young people. The post-80s employees of MINISO account for more than 80%, and the post-90s employees account for more than 60%. We Strive to upgrade the talent training strategy so that young talents can get better development here. Now, over 20000 MINISOers worldwide grow rapidly on this platform. 

“Young and Wild, Brave the Wave”. Look forward to more wave-makers joining us!

Retail

Toys

MINISO USA

MINISO USA's headquarters in Pasadena, CA, United States

Ben Yu

Shines Shen

This department oversees the sales operations and management across multiple districts and areas.

Sales Management

This department focuses on driving sales strategy, optimizing processes, and supporting sales efforts to maximize revenue.

Sales Operations

This department oversees the operations and staff of retail stores to ensure efficient sales and customer satisfaction.

Retail Management

This department oversees the daily operations and efficiency of workflows.

Operations Management

This department focuses on promoting and enhancing the brand's image and presence in the market.

Brand Management

This department is responsible for overseeing product selection, allocation, and inventory strategies to maximize sales and profitability.

MINISO USA

Org chart

Teams

Sales Management

Sales Operations

Retail Management

Operations Management

Brand Management

Merchandise Management

Offices

MINISO USA

Org chart

Teams

Sales Management

Sales Operations

Retail Management

Operations Management

Brand Management

Merchandise Management

Offices

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