HC

Hayley Chai

Senior Manager, Digital Communications at Ministry of Social and Family Development, Singapore (MSF)

Hayley Chai is an experienced digital communications professional with a background in marketing and social media management. Currently serving as a Senior Manager in Digital Communications at the Ministry of Social and Family Development, Singapore, since October 2021, Chai previously held positions at CapitaLand and Wild Advertising & Marketing Pte Ltd, where responsibilities included developing content strategies, executing marketing campaigns, and managing client relationships. Chai has also contributed to TOUCH Community Services as a Senior Executive, enhancing the organization's online presence and leading social media training. A Murdoch University graduate with a Bachelor's Degree in Communications, specializing in Public Relations and Journalism, Chai demonstrates a strong commitment to effective communication and marketing practices.

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