Bethan Davies

Bethan Davies is a skilled marketing professional with extensive experience in marketing automation and digital marketing. Currently serving as the Global Marketing Automation Manager at Mintel since August 2023, Bethan leads a team focused on optimizing marketing performance through data-driven strategies. Previous roles include Senior Marketing Automation Specialist at IRIS Software Group, Managing various aspects of the Marketo platform, and Marketing Automation Coordinator at Sidetrade. Bethan has also worked in roles at Croner-i, Staffordshire Fire and Rescue Service, Rybrook, and Oliver Billson Marketing, honing expertise in campaign execution, process optimization, and stakeholder collaboration. Bethan holds A Levels from Wolgarston High School.