Fiona O'Donnell is a seasoned professional in market research and content development, currently serving as Senior Director at Mintel since June 2007. With extensive experience in leading diverse teams and interdisciplinary projects, Fiona has specialized in tech, media, travel, leisure, sports, gaming, and cannabis sectors. Notably, Fiona has successfully crafted content strategies, managed analyst training, and directed client engagements to enhance sales and visibility. Previous roles include pivotal positions at Peryam & Kroll and Comperemedia, along with a unique six-month assignment leading content development in India. Fiona holds a Bachelor of Science in Biology from Truman State University and has completed certifications in applied sensory science and a Mini MBA in marketing.
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