Nicole Herfurtner

Nicole Herfurtner is an experienced professional in consumer research and data analytics, currently serving as Associate Director at Mintel since May 2020, where management of research projects and team development are key responsibilities. Prior to Mintel, Nicole worked as a Consultant at metaBeratung GmbH, providing HR-related consulting and facilitating workshops on agile leadership. Nicole's academic background includes a Master of Science in Psychological Research Methods from Nottingham Trent University and a Bachelor of Arts in Business Psychology from Hochschule Fresenius. Previous roles include Research Assistant at the University of Siegen, Lecturer for Psychological Research Methods at Hochschule Fresenius, and Market Research Intern at Grass Roots.