Misha Lakhani
Khurram Zulfiqar is an experienced Ecommerce Manager currently working at Misha Lakhani since December 2018, where responsibilities include enhancing the company website's user experience, optimizing for SEO, and managing digital marketing campaigns across various social media platforms. Khurram has a solid background in digital marketing, having served as a Digital Marketing Executive at Gaditek, focusing on SEO and affiliate marketing, and as a Digital Sales Executive at Tune.pk, where strategic social media and email campaigns were implemented to boost market share. Early career experience includes an internship at Starcom. Khurram holds an MBA from the Institute of Business Management and a BBA in Marketing and Management Information Systems from the same institution. Additionally, an IGCSE was completed at Sargodhian Spirit Trust Public School.
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Misha Lakhani
The Misha Lakhani brand philosophy lies in the development of traditional craft and its artisans. Each ensemble continues the exploration of developing a modern design voice while simultaneously drawing a new story from the rich traditional vocabulary of Pakistani heritage and craft. You can expect an eclectic mix of old crafts and modern ideas, with exquisite handcrafted details and unexpected fabric techniques in our collections. The brand is deeply committed to forging partnerships with artisans that promote self-sufficiency and hopes that the future generations of these communities keep the spark alive. Joining the Misha Lakhani family means joining an incredible team of talented, creative and innovative individuals who work together to bring the best of Pakistani fashion to the world's centerstage. We have a strong corporate culture based on core values that describe how we work. The most central value is our belief in craftsmanship & innovation through our motivated and engaged team. We uphold exceptional customer satisfaction standards that reflect strongly in everything we do and the way we do it.