Rasha Samir

Rasha Samir, PHD, MBA, currently serves as an IATA External Instructor at IATA Training and a part-time lecturer at Misr International University, both since October 2023. As the Marketing Manager at Air Cairo since August 2023, Rasha previously held the position of Chief Instructor at EGYPTAIR TRAINING ACADEMY from July 2016 to May 2023, focusing on training customer service front liners and restructuring Airline Marketing curriculums. Rasha's extensive experience includes roles such as Development and Transformation Project Coordinator and NDC Project Manager at EGYPTAIR, Business Solutions Manager at EG GATE, and university lecturer covering various marketing subjects at Misr International University. Rasha's educational background includes a PhD in Tourism and Travel Services Management, an MBA in Aviation Management, and a Bachelor's degree in Tourism and Travel Services Management, all from Helwan University Cairo.