Anastasia Desy Arianty

Anastasia Desy Arianty is an experienced marketing and customer relationship management professional with a strong background in various managerial roles across multiple companies. Currently serving as the Marketing Insight - CRM Senior Manager at PT. Mitra Adiperkasa Tbk since June 2022, Anastasia has previously held positions such as Customer Relationship Management Manager at Watsons Indonesia and has extensive experience in ecommerce, customer development, and loyalty management at Viva Health. Additional expertise includes working in loyalty systems and change management at PT. Monica HijauLestari (The Body Shop Indonesia) and conducting consumer research at LION SUPER INDO, PT. Anastasia holds a degree in Business Administration from Universitas Katolik Parahyangan, obtained between 2005 and 2009.