James Hursthouse is an accomplished professional in the digital media and gaming industry, currently serving as the Owner of Greenstone Initiatives since January 2016, where expertise in interactive and linear digital media, Web3, and the Metaverse is leveraged. Hursthouse co-founded PlayChannel Inc. in January 2019, focusing on social mobile game app development, and has held various business development roles across multiple organizations, including Aethir and WEMADE. Prior experience includes advisory positions at Cyberdontics and a significant tenure as Executive Director and Board Member of DigiBC. Hursthouse is also recognized for founding Departure Lounge Inc. and leading AMPD Ventures Inc. as CEO. Academic credentials include a first-class honors degree in Interdisciplinary Human Studies from the University of Bradford.
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