Mina B. Arroyo

Mina B. Arroyo is an accomplished sales and marketing professional with extensive experience in trade promotion and revenue growth management. Currently serving as Sr. Sales Planning and Insights Manager at Mizkan America, Mina previously held key roles including RGM Trade Promotion Strategy Manager at Hostess Brands, managing a $120M trade budget, and Sales Strategy and Planning Manager at Tyson Foods, overseeing a $50M budget. Earlier experience includes positions at Solo Cup Company as Brand Manager and Customer Marketing Manager for major retailers, where Mina contributed to product launches and revenue growth. Mina's background also encompasses roles at Home Products International, Blyth Homescents, Storck, and Monsanto Company, showcasing a strong blend of strategic planning and execution in various marketing and sales capacities. Educational qualifications include an MBA in Ecommerce from DePaul University and a Six Sigma Green Belt from the Chicago Deming Association.