Marketing & Brand Management

The Marketing & Brand Management team at Mizkan Euro Ltd is responsible for developing and executing marketing strategies to strengthen and expand the company's iconic and emerging brands such as Sarson’s vinegar, Haywards Pickled Vegetables, Branston pickles, and OSU apple cider drinking vinegar. The team focuses on creating compelling brand narratives, managing brand positioning, and driving consumer engagement through innovative campaigns and promotions. By leveraging market insights and consumer data, they work to enhance brand awareness, loyalty, and market share in alignment with Mizkan’s principles of offering the finest products and challenging the status quo.