MMI - Maritime and Mercantile International
Rohini Barua is a seasoned brand manager with extensive experience in the marketing and finance sectors. Currently serving as Brand Manager for Bacardi Martini at MMI - Maritime and Mercantile International since March 2022, Rohini previously held the position of Head of Activation Division at Brand Box Global from December 2016 to July 2021. In this role, Rohini successfully managed over 2000 brand activation events across the Middle East, Europe, and Africa, enhancing brand equity and achieving global marketing objectives in diverse markets. Earlier career roles include positions as Senior Brand Activation Manager and Brand Activation Manager, where Rohini demonstrated strong project management and supplier negotiation skills. Rohini's financial expertise was developed as a Credit Analyst at Abu Dhabi Commercial Bank and Dunia Finance, along with experience as an Operations Officer at Arab African International Bank. Rohini holds an MBA in Marketing and Finance from XLRI Jamshedpur and a BSc in Business from The London School of Economics.
This person is not in the org chart
MMI - Maritime and Mercantile International
As a subsidiary of the Emirates Group, Maritime and Mercantile International (MMI) is a dynamic marketing, sales and distribution organisation committed to delivering and enjoying sustainable growth by achieving leadership through delivering excellence across chosen beverage categories and markets. Headquartered in Dubai, MMI and its associates hold the number one alcohol distributor position in the UAE and Oman, and possess significant travel retail experience through supplying leading duty free retailers in the region and as the operator of Duty Free Dubai Ports. In addition, MMI has initiated overseas joint ventures with local partners in Zanzibar, the Maldives, and Thailand. MMI has business in 42 countries across four key geographical regions, East Africa, Gulf & Middle East, Indian Ocean and South East Asia. MMI’s long standing operation in the market gives a unique understanding and respect for both the cultural differences and common interests in this region’s diverse society. At every interaction with MMI’s portfolio, events and outlets, the company strives to bring more to the lives of customers and consumers, through innovations such as the award winning Le Clos fine wines and luxury spirits retail concept.