Rohini Barua

Rohini Barua is a seasoned brand manager with extensive experience in the marketing and finance sectors. Currently serving as Brand Manager for Bacardi Martini at MMI - Maritime and Mercantile International since March 2022, Rohini previously held the position of Head of Activation Division at Brand Box Global from December 2016 to July 2021. In this role, Rohini successfully managed over 2000 brand activation events across the Middle East, Europe, and Africa, enhancing brand equity and achieving global marketing objectives in diverse markets. Earlier career roles include positions as Senior Brand Activation Manager and Brand Activation Manager, where Rohini demonstrated strong project management and supplier negotiation skills. Rohini's financial expertise was developed as a Credit Analyst at Abu Dhabi Commercial Bank and Dunia Finance, along with experience as an Operations Officer at Arab African International Bank. Rohini holds an MBA in Marketing and Finance from XLRI Jamshedpur and a BSc in Business from The London School of Economics.