M&O Marketing
Nicole Webster is a skilled Web Designer at M&O Marketing, Inc. since November 2018, with prior experience as a Social Media Moderator at General Motors, where responsibilities included reviewing and analyzing social media content for strategic brand insights. Nicole served as a Brand Strategist Intern at Banks and Co., ensuring branding consistency and coordinating marketing materials. At Western Michigan University, role as Strategy and Consumer Insights Associate involved developing integrated marketing communication plans through comprehensive research. Earlier experience included a supervisory position at Tropical Island Tanning, managing operations and client relations, and an assistant role at Coldwell Banker, focusing on internal marketing strategies. Nicole holds a Bachelor’s of Business Administration in Advertising and Promotion from Western Michigan University.
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M&O Marketing
Having been in business for nearly 45 years, M&O is the oldest and longest-standing independent marketing organization (“IMO”) in the fixed annuity industry. Founded in metro-Detroit in 1976 and originally having only marketed long-term care in Michigan and Ohio (hence, “M&O”), we have since expanded to also market fixed annuities and life insurance to thousands of independent financial professional nationwide. Just as our now-national business model has evolved, so has our marketing perspective. With today’s ever-changing pace of innovation in the financial services industry, we have grasped the keys of success developed from yesterday’s knowledge, today’s experience, and tomorrow’s vision to provide financial professionals with arguably the most versatile and cutting-edge marketing value proposition in the industry today.