Shailja Mittal

Shailja Mittal is an experienced marketing professional currently serving as Associate Director of Growth (UA) at Mobile Premier League since August 2025, and as a Women in Games Ambassador since June 2023. Prior to these roles, Shailja held the position of Head of Global User Acquisition and Growth Marketing at Moonfrog Labs, focusing on user growth and performance marketing for hybrid mobile games from December 2023 to July 2025. Shailja's experience includes managing global growth marketing at Zynga, where responsibilities spanned diverse genres including slot-casino games and leveraging analytics to maximize player lifetime value. Earlier roles included Senior Manager of Growth Marketing at Bounce, overseeing cross-media strategies and performance marketing initiatives. Shailja’s educational background includes ongoing leadership training in Product Growth and Marketing Innovation at Reforge and a B.A. in Economics from Delhi University.