Asim Ali Asif

Asim Ali Asif is an accomplished corporate strategy advisor with extensive experience in the telecommunications sector. Currently serving at Mobily since September 2025, Asim previously held the position of Director of Corporate Strategy Planning at TAWAL from January 2020 to September 2025, where significant contributions included spearheading corporate strategy and orchestrating market expansion initiatives. Asim's prior roles at stc Bahrain and Jazz showcased expertise in corporate performance monitoring, business planning, and strategy execution, aligning departmental objectives with overarching organizational goals. Holding an MBA in Marketing from Lahore University of Management Sciences and a B.Sc. in Electrical Engineering with a specialization in Telecom from the University of Engineering and Technology, Lahore, Asim combines a strong educational foundation with a proven track record in strategic leadership and operational excellence across diverse markets.