Patrik Haggren

Patrik Haggren is an experienced marketing and communication professional with a robust background in brand advocacy, fundraising, and strategic development. Currently serving as Engagemangsansvarig at Moderaterna since March 2020, Patrik has also held the position of Brand Advocacy - / Peer-to-Peer-strateg at Yadoux AB since 2017, focusing on building advocacy communities and enhancing customer loyalty. Patrik is the founder of Ziprio AB, where expertise in advocacy and influencer marketing was developed. Previous roles include marketing and communications leadership at PFO Tech AB, KomMed AB, Stockholms Stadsmission, Naturskyddsföreningen, and the Röda Korset. Educational credentials include a DIHM Diploma in marketing from IHM Business School and advanced studies in commercial communications and business intelligence.