Marton Hars

Marton Hars is an accomplished data analytics and AI professional with extensive experience in transforming business processes and strategies across various industries. Currently serving as the Head of Data Analytics & AI at Digital Factory since April 2025 and the Group Head of Data Analytics for Retail and Consumer Services at MOL Group since April 2021, Marton Hars specializes in leveraging AI solutions to drive sales uplift and optimize business operations. Prior experience includes co-founding DATA Blossom, where impactful business insights were generated through data integration and advanced analytics, as well as a notable tenure at Procter & Gamble, where leadership roles spanned global and regional analytics, leading to significant growth in multiple markets. Academic credentials include an MBA in Corporate Strategy from Corvinus University of Budapest and dual MA degrees in Sociology and Communications from Pázmány Péter Katolikus Egyetem.