Molasses
Dan Parritt is an experienced brand strategist and entrepreneur with a diverse background in brand management and marketing. As the Founder and Business Director of Molasses, Dan leads a brand design consultancy focused on simplifying brand solutions. Additionally, Dan is the Founder and Director of Bloody Monday Beverages, a new cocktail-in-a-can product. Previous roles include Brand Director Australasia at Intermarketing Agency, Senior Account Director at The Core Agency, and Brand Manager at Urban Purveyor Group. Dan's career began in marketing at agencies like Bulletproof and Independent Marketing, complemented by a strong educational foundation in marketing and English from institutions such as Leeds Beckett University.
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Molasses
Molasses is a strategic brand design agency. We focus on packaging and shopper campaign. We believe shopper is a specialist space, designed across the actual shopper, brand to basket journey. We help brands find their voice and stand out in this cluttered world. We believe great brands should enhance the way we see, feel and do. We deliver these by being considered, bold and simple - in the way we speak and the way we deliver. Creating great brands and brand communications shouldn't be a mythical experience. We don't throw big words at you, we simply provide our expertise, direction and solutions and you make the decision. - We love brands that stand for something - We’ve worked across the biggest brands in the world, and some of the smallest! - We think differently – we don’t just see dollar signs - We encourage negotiation, bribery and flattery - We are entrepreneurial Ultimately… we create great work that works and we’re proud of it. And obviously, we love rum… instagram.com/studiomolasses/