Syed Muhammad Raza

Syed Muhammad Raza is an experienced marketing and data analyst currently serving as a Global Marketing & Digital Analyst at Mondelēz International since July 2022, specializing in marketing data platforms. Prior professional roles include Regional Marketing Coordinator at Aston University, where initiatives to enhance prospective student engagement were recognized, and Junior Business Analyst at Cliphair, where Syed developed an inventory optimization model that boosted sales. Earlier career milestones at Starcom encompassed various roles, including media strategist for Mondelez, demonstrating strong leadership and strategic planning skills. Syed's educational background includes a Master of Science in Business Analytics from Aston Business School and a Bachelor of Business Administration in Marketing from the Institute of Business Administration, complemented by a series of internships and assistant roles in marketing and operations.