Mondraker
Falk Alvarez Sanchez is an accomplished professional with extensive experience in sales and marketing in the cycling industry. Currently serving as Global Sales Manager at Mondraker since October 2014, Falk has previously held positions such as Marketing and Sales Manager at Grofa GmbH from September 2001 to September 2014, and Regional Sales Manager at Cannondale Europe from May 1999 to August 2001. Early career roles included a position as Sales Representative. Falk's educational background includes a vocational qualification from Berufsschule HFO and completion of education at 12. POS Frankfurt/Oder, culminating in an Abschluss Oberschule degree.
Mondraker
Based in Alicante Spain in a great cycling atmosphere, at Mondraker we are a performance focused, innovative Mountain Bike brand and first and foremost we are very passionate about bicycles. Since 2001 we think outside the box, design and manufacture the bikes we want to ride with distinctive look and proprietary technologies such as Zero Suspension System, Stealth aluminum construction and unique, original and award winning Forward Geometry. From the groundbreaking Podium Carbon XC race bike, to the World Cup winning Summum Carbon downhill race bike we make exceptional bicycles with incredible world-class performance that live up to its hype.