Moneyspyder Digital Services
Harry Carr is an accomplished professional in the field of digital marketing, currently serving as the Director of Performance Marketing at Moneyspyder Digital Services since October 2019. In this role, Harry leads omni-channel campaign strategy and implementation across diverse sectors, including charity, hospitality, luxury, and professional services. Previously, Harry was the Digital Marketing Lead at PhlexShop Ltd from November 2008 to July 2011, where responsibilities included overseeing the digital marketing strategy for a bespoke e-commerce platform and managing SEO and Google Ads campaigns. Harry holds a Bachelor of Arts in History from UCL and a Master of Arts in Creative Writing from City, University of London.
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Moneyspyder Digital Services
Moneyspyder is an e-commerce platform provider. The big difference between our approach and our competitors is that we are pro-active in analysing e-commerce perofmance, pro-active in suggesting site improvements and pro-active in implementing these changes before our next face-to-face monthly meeting.Advanced web analytics, onlinesplit-testing and dedicated monthly web development time are a winning combination for driving thegrowth of deliversonline businesses. * Software framework: We use Ruby on Rails exclusively in all ourdevelopment - it is recognised as 5 to 10 times faster for developingand modifying web sites that other software platforms. Ruby on Rails is modular, it's extensible and it enables us to make your e-commerce business more agile and versatile. * Infrastructure: Partnering with the runaway market-leader forRails hosting, Engine Yard, offers excellent resilience and securitycombined with rapidly-scalable hosting. Using SiteConfidence andNewRelic gives us 100% visibility of the performance of youre-commerce site. All of this comes as standard from Moneyspyder,supported by a technical team that have had responsibility forenterprise-class systems processing over a million transactions a day. * Analytics and split-testing: Moneyspyder offers, as standard,in-depth strategic web-analytics services, customised to the business objectives of each client so we always know how changes to the website have affected traffic and sales. Our platform is also built to host both A/B and multi-variate tests to take the uesswork out of site improvements. The better the data, the better your decisions will be on improving the acquisition, conversion and retention of customers on your e-commerce sites. * Expertise: E-commerce is a highly competitive and rapidlychanging marketplace, in which it is all too easy to get left behindby competitors. With hundreds of benchmarks, case studies, designpatterns and examples of good and bad practice collected from leading UK retail sites, Moneyspyder offers world class e-commerce consultancy and unparalleled advice on improving the customer experience on our client's sites.