Ihor Tulub

Growth Product Marketing Manager at monobank

Ihor Tulub is an experienced marketing professional with a robust background in product marketing, creative direction, and brand strategy. Currently serving as a Growth Product Marketing Manager at monobank since May 2023, Ihor has previously held significant roles, including Product Marketing Manager at Skylum Software, where achievements included transitioning a product to a subscription model with 35,000 subscribers and driving notable revenue growth across multiple campaigns. As the Founder and Chief Marketing Officer of California Republic, Ihor successfully defined brand positioning and improved operational efficiencies. Additional experience includes creative leadership roles at Translated and ISD Group, as well as a strong foundation in digital advertising and copywriting from tenures at Cheil Worldwide Inc. and Young & Rubicam. Ihor holds a Master's degree in Marketing from Kyiv National Economics University and specialization in Cross-cultural Marketing from WU (Vienna University of Economics and Business).

Location

Kyiv, Ukraine

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monobank

𝗺𝗼𝗻𝗼 β€” a multi-product fintech company from Ukraine. Since 2017, we've been creating tools that make people's financial lives lit. Our products in collaboration with Universal Bank include: β–ͺ️ monobank β€” the first Ukrainian neobank, with 8 million clients, ranked TOP 1 on App Store and Google Play. www.monobank.ua β–ͺ️ Experienza β€” a contactless restaurant menu, bill payment, tipping, and feedback system. expz.monobank.ua β–ͺ️ Base β€” a tool for content creators to earn legitimate income. base.monobank.ua πŸ’° Since the start of the full-scale war launched by russia in Ukraine, the "Banka" by 𝗺𝗼𝗻𝗼 has become a legendary crowdfunding tool and a symbol of the flourishing of donations. In two years, the "Banka" has raised over 36 billion UAH. πŸ‡ΊπŸ‡¦ We launch our own collections and actively donate as a team, and the 𝗺𝗼𝗻𝗼 company has already transferred over 1.116 billion UAH for defense and humanitarian needs.


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Headquarters

Kyiv, Ukraine

Employees

201-500

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